Core Creative Extends Services with Addition of Emerging Media Expertise

Core Creative, Inc., a Milwaukee-based integrated marketing communications agency, announces the addition of a manager of emerging media. With the addition, Core Creative will be able to directly offer a deeper array of digital services to clients as an integrated part of any campaign or project.

Steve Robinson, Core Creative's new manager of emerging media, will leverage his extensive and progressive Web development, interactive and technical expertise to help lead Core Creative's clients toward effective execution of emerging media solutions across a variety of digital opportunities.

Robinson will work closely with both clients and internal account teams to help turn visions into reality. He brings a particular expertise in SEO and analytics that allow Core Creative's strategists to ensure the campaigns and creative executions developed for clients bring measurable results.

"Bringing in Steve's talent and experience provides an immediate benefit for our clients. We're able to offer an even deeper level of integrated expertise," says Ward Alles, president of Core Creative. "While we develop strategy to set and achieve goals for our clients, delivering effective emerging media plans becomes more important by the minute. Pairing Steve's Web development, programming expertise and educational approach with our team's marketing and communications background gives clients a wonderful resource in the marketplace."

Robinson has more than 10 years of experience as a Web developer, software engineer, digital consultant and programmer.