Core Creative appoints Vice Presidents

April 22, 2013
Angi Krueger Vice President, Marketing/Business Development

MILWAUKEE (April 22, 2013) – Core Creative, Inc., a Milwaukee-based integrated marketing communications agency, announces the promotion of Jeff Speech and Rich Vetrano to Vice President.

Rich Vetrano
Rich Vetrano
Jeff Speech
Jeff Speech

Speech and Vetrano are two of Core Creative’s three owning partners. Along with President Ward Alles, the partners have worked to guide the strategic direction, financial growth and internal structure of the agency over its 19 years. The promotion of Speech and Vetrano to Vice President gives them the responsibility of executing their strategic vision throughout the growing agency. Prior to their appointment as Vice Presidents, Speech and Vetrano served as director of creative services and director of print and digital services, respectively.

“By elevating Jeff and Rich to vice president, we’re recognizing the vital role they play in helping drive our agency and the services we offer our clients,” says Ward Alles, president of Core Creative. “With the growth we have experienced, and the staff we have added, recognizing Jeff and Rich as vice presidents means we are now able to guide a structural growth throughout our entire organization, giving our employees the opportunity to grow their careers and flourish as leaders.“

Core Creative has experienced consistent growth of more than 30 percent year-over-year for three consecutive years. The agency has added 19 employees in the last two years and has additional plans to utilize that growth to promote from within, addressing the overall agency-wide management structure to continue to stimulate opportunities for employee growth.


Founded in 1994, Core Creative, Inc., offers a full range of integrated marketing communications, advertising and public relations services to leading brands and health care systems. Core’s say it. live it.™ branding process develops both external and internal strategies to foster total brand alignment – elevating your brand from an intangible idea to a revenue-driving asset. Clients include Milwaukee Electric Tool, Verizon Wireless, Harley-Davidson and The Valley Health System. Core Creative is located at 600 W. Virginia St., Suite 700 in Milwaukee’s Fifth Ward. Additional information on the agency can be found at or by contacting Ward Alles at (414) 299-3946 or Follow Core Creative on Twitter. Find Core Creative on Facebook.


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