Letting luxury yacht visionaries lead the journey.
How do you market to those for whom money is no object? In 2017, we undertook this challenge, beginning our relationship with Burger Boat Company — a custom yacht builder that’s been crafting some of America’s finest vessels since 1863.
We learned early on in our partnership, the value propositions which resonate among the ultra-niche, ultra-high net worth individuals Burger courts have nothing to do with cost. So we developed a brand position to sell something less tangible — freedom and access. Freedom to choose; to explore; to live at the pinnacle of luxury. And access to a life Burger will help you create — a life without limits.
- Strategic communications planning
- Media relations support
- Social media strategy
- Content marketing
- Print advertisements
- Website redesign
“We asked Core for magic and they gave us magic. It’s a partnership we value. They lead us with honest advice and creative work that has reinvigorated our brand and gotten heads turning.”Ron Cleveringa - Vice President, Sales & Marketing
Bringing Limitless to life with exceptional results.
increase in earned media coverage over four years (2018-2021)
increase in social media engagement
increase in media coverage during a one-year spike from 2019-2020
increase in social media impressions over four years
year-over-year increase of users, new users, sessions and pageviews